Every Match Has a Final Score.
This Is Ours.

The goal isn’t a trophy. It’s a community — any hometown, anywhere in the world — where nobody has to brace for Game Day. Where ‘the beautiful game’ isn’t a slogan on a banner.

“There’s a place for every fan on this side — no matter where you’re from, what you believe, or what you’re wearing on your feet. Football is the beautiful game because every kid on this planet with a wadded-up piece of paper for a ball can play it. The Strong Side exists to make sure that promise is real, everywhere, for everyone who shows up.”

Lissette Brassac Fitzgerald, CEO, IAESDP; Global Program DIrector, The Strong Side

The MISSION

The Strong Side exists to end Game Day violence, gender-based violence, human trafficking, and discrimination — starting inside football, because football is where the world already gathers.
 
We measure success one club, one stadium, one 12th Player at a time, and we don’t stop at the final whistle.
 

A Global Movement

The Strong Side is powered by the International Association of ESD Professionals (IAESDP) and a certified instructor network across roughly 60 countries — proof this isn’t a one-club campaign.
It’s a standard we’re bringing to every pitch that’s ready to hold it.
 

Who actually gets trained?

Fans!

Protect The Home Field With Our Free Ebook

True fandom means looking out for the person sitting next to you. Download our free guide to mastering stadium safety and active allyship.